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e.thirteen Launches Aftermarket Direct Mount Bashguards For 2008 |
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Thursday, 06 March 2008 |
e.thirteen™ continues to push the envelope of product
development with the release of more groundbreaking products for 2008. Today, e.thirteen
is proud to announce the worldwide aftermarket availability of its direct mount
bashguard technology.
Over the
past several years, e.thirteen has worked in secret along with some of the
world’s top riders to develop and refine their worldwide patent pending
direct mount bashguard chainguide technology. After winning six (6!!) World
Championships and being shaped through countless hours of analysis and testing,
this new system is ready for release. The pioneering e.thirteen design attaches
a “taco”™ bashguard directly to a chain retention system
mounting plate. Eliminating the bashguard attached to the cranks reduces chain
retention system weight, while offering the bash protection that racers need to
compete. As of today, e.thirteen is the only company that currently has a
public patent portfolio aimed at protecting direct mount bashguard chainguide
technology. This innovative product was first made available in 2008 on
complete bikes from a wide range of manufacturers, and as part of the lightweight
and secure LG-1™ chain retention system.
Beyond
the product launches for 2008, e.thirteen is delivering video content online
through their YouTube channel (http://www.youtube.com/ethirteenvid). In addition to videos of their
riders and contributions from videographers like Clay Porter and Don Hampton,
mechanics and riders alike will be able to watch installation videos for all of
e.thirteen’s chain retention systems.
Look out
for more product release and racing news coming soon from e.thirteen. LG1 chain
retention systems with direct mount tacos are available from participating
distributors, and in several color options to match your bike. 2008 colors
include black/clear, all black, and all white. New RPM Orange Limited Colorways
LG-1 chain retention systems are also shipping from participating distributors,
and additional videos will be added to the e.thirteen website and YouTube page
on a regular basis.
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